Win Forever–Live, Work, and Play like a Champion has made its debut on the New York Times Best-Seller List at #7.

This self-help book, written by Seattle Seahawks head coach Pete Carroll along with Yogi Roth, is the first book by both. A portion of all proceeds go towards Carroll’s foundation, A Better LA (www.aBetterLa.org), which was founded to curb gang violence in Los Angeles.

Their relationship began during Yogi’s college career at the University of Pittsburgh where he was a wide receiver and Carroll’s son, Brennan, was a tight end.

Yogi served as a member of Carroll’s staff at USC from 2004-2009. His own book titled, From PA to LA, will hit shelves early this fall, with Carroll authoring the foreword.

Win Forever can be purchased through www.WinForever.com or other on-line outlets.